Highest record achieved in July 2013 - A total of 6,039 units registered and 8,780 un

Discussion in 'News Feeds' started by Honda Asia News, Thursday 15th Aug, 2013.

  1. Honda Asia News Honda Asia & Oceania news ★ ☆ ☆ ☆ ☆

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    Petaling Jaya- Honda Malaysia Sdn Bhd ("Honda Malaysia" or the "Company") set a new record in booking, registration and delivery in its July sales.
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    The company registered 6,039 units and received 8,780 bookings in the last month which far exceeded its previous records. This new record sales was mainly driven by the newly launched Jazz CKD Petrol (1,434 bookings), Jazz Hybrid (1,107 units bookings), City (3,114 units bookings), and CR-V 2.0& 2.4 (743 and 500 units bookings respectively).
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    The CKD Jazz Petrol which was launched on 11th July was well accepted in the Malaysian market due to its very affordable price of RM74,800. This model is an ideal offer for the entry market and is capturing first-time car owners including fresh graduates.Â*
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    Jazz CKD Hybrid also recorded positive sales. In June, Honda Malaysia reduced its replacement hybrid battery prices to almost half and extended hybrid battery warranty to up to 8 years (longest hybrid battery warranty in Malaysia). In July, the sales of Hybrid vehicles occupied 17% of total registrations and Honda Malaysia believes that these efforts helped to enhance the Hybrid vehicle sales.
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    Customers today are experiencing a sentiment change in purchasing cars. The Malaysian market experienced customerâ

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