General Honda signs up Kaiser Chiefs' Ricky Wilson as brand ambassador

Discussion in 'General Discussion' started by Ichiban, Friday 26th Jun, 2015.

  1. Ichiban Founder Staff Team

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    I predict a riot..What are Honda thinking :Whiteflag:
     
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  2. FirstHonda Premium Member Club Supporter

    Interesting that Honda clearly think the demographic they are looking to attract will be encouraged by this.

    Sounds like they are looking for a slightly younger audience - early to mid-30s sounds about right - who think they are a bit cool, but clearly aren't if they think the Kaiser Chiefs are cool...:Laughing:. A bit of a generic choice IMHO.


    I can see what they are trying to do though - I think. Let's hope it works.

    Personally, and for the Jazz especially, I think they should be looking to attract mid/late 20's users, who have grown up a bit. The Jazz needs to be seen as a younger choice, which is tricky when so many older drivers choose it.

    I've been thinking for ages that this would make a great car ad tune...and it would "Fit" (pun intended!).

    I can see a young couple getting frustrated with a stupid looking Corsa/Saxo when trying to put a baby buggy in the back, then getting a new Jazz but still having fun.



    If HUK are reading and you go with this, you can PM me to arrange my fee :Grin:

    While I'm at it, what about this for the new Type-R?

     
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  3. Ichiban Founder Staff Team

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    Honda have paid Kaiser Chief Ricky Wilson to be their brand ambassador for the new CTR has anyone on HK seen him doing anything to promote the car?
     
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  4. Pottermus Valued Contributor ★ ★ ★ ★ ★

    The photos that they put on facebook of him picking it ups made me think midlife crisis.

    For a geezer of his years he looks quite foolish in that car.
     
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  5. Ichiban Founder Staff Team

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    So even at a dealership level has Rickaaay done anything ?
     
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  6. MickyB Expert Advisor ★ ★ ★ ★ ★

    Think he had it at the Goodwood festival of speed or one recent motoring event remember seeing him on TV with it.
     
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  7. Ichiban Founder Staff Team

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    Really saw sod of him..
     
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